Just like Disney Plus, Netflix’s ad-supported tier might not show commercials during all the content
Netflix’s much-awaited ad-supported tier is all set to roll out in early next year. Ahead of the release, several rumours are already making rounds on the internet. The latest one suggests that the commercials will not be available for all the shows and movies on the platform. The streaming platform plans to leave some content ad-free.
Netflix’s ad-supported tier might have ad-free content
As per a report by Bloomberg, Netflix might not show ads for select original films and a few kids’ shows. Viewers might not see ads during original films when they are first released. This will work in the favour of filmmakers who do not want their high-budget films to get ruined by advertising.
Additionally, the report also hints that some studios might not allow the streaming platform to run ads on their films or shows. However, Netflix might stream ads before and after the program.
Netflix original series including “Stranger Things,” “Bridgerton,” and “Squid Game” are likely to show ads.
The timeline after which the viewers will start seeing the ads is still unknown. For the unversed, Disney+ is also planning to make kids’ content on the platform ad-free.
An earlier report has also reported that the ad-supported plan subscribers will not be able to download content for offline watching. This was based on a code that was spotted in Netflix’s iPhone app. It suggested that the downloads option will not be available for the upcoming ad-supported tier. Hence, no offline watching for these Netflix users.
Additionally, all the content on the platform might not be accessible to the ad-supported tier subscribers at first. Netflix is still signing deals with studios to get them onboard.
For the first time ever, Netflix saw a major dip in subscriber growth and revenue earlier this year. It is also facing stiff competition from other major players including Disney+, Amazon Prime Video and more. Hence, the streaming platform decided to introduce a low-cost ad-supported tier that might bring traffic to the platform again. It will soon introduce a paid password sharing feature as well to crack down on freeloaders.
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