Is Alexa’s generative AI upgrade doomed to fail? I hope not
If you’ve been following Amazon, you’ll know that the company has been working on a generative AI upgrade for its voice assistant, Alexa, for quite some time. The company first revealed its plans in September 2023, and even began letting the public test out the technology on Echo speakers with the command “Alexa, let’s chat.” But now, “let’s chat” no longer works, and the company missed multiple deadlines in 2024, pushing its target window into 2025. We’ll see if it delivers by the end of the year.
