7 things Apple might be doing with generative AI
It’s not often that Apple finds itself in the position of playing catch-up. However, when it comes to generative AI, the company is severely lagging behind many of its competitors. It’s somewhat understandable; no one really knew that AI capabilities would explode the way that they have in recent years, but while other companies have quickly jumped on the bandwagon to great success, Apple has dragged its heels.